Unify Your Customer Data Without a CDP
Turn Zendesk into a Customer Data Hub in 30–90 days. Connect fragmented data. Activate real use cases. Scale when ready.
Trusted by 4,600+ companies across 15+ countries
Your Data Is Everywhere. Your Insight Is Nowhere.
Customer data is scattered across marketing, sales, support, and product systems.
Each team sees a different version of the customer—resulting in slow decisions and missed opportunities.
Fragmented Data
No Single View
Slow Decisions
You Don’t Need a CDP First
Start with a Customer Data Hub.
Unify data first. Scale later.
HOW IT WORKS
Customer Interaction
Email, Chat, Social, Mobile App, etc.
Zendesk + Sunshine
Profile, Objects and Events
Activation
Marketing, BI, Data Warehouse etc.
OUTCOMES
360° Customer View
Faster Personalization
Data Ready for Activation
Faster Time-to-Value
CDP vs Customer Data Hub
Start Smart. Scale Later.
| Capability | Full CDP | Customer Data Hub (Zendesk) |
|---|---|---|
| Data Unification | ✅ | ✅ |
| Advanced Segmentation | ✅ | ❌ |
| AI / Predictive | ✅ | ❌ |
| Cost | High | Significantly Lower |
| Time to Value | Long | Fast |
