In many organizations, customer service platforms are still categorized as operational tools — important, but rarely strategic. As a result, executive teams often delay decisions, extend evaluations for months, or ultimately choose not to invest at all. What is often overlooked is that inaction itself has a measurable and recurring cost. The Business Cost of Poor Service Decisions Customer expectations have changed permanently. Research consistently shows that: 73% of customers switch to a competitor after multiple poor experiences More than 50% will leave after just one bad interaction 72% of customers expect immediate assistance, and 64% are willing to...