Zendesk IT Playbook

Zendesk IT Playbook

Solve Support Bottlenecks with a Scalable CX Platform Learn how top IT teams use Zendesk to streamline workflows, boost productivity, and deliver faster employee support with AI. According to our latest report: 93% of IT leaders now use AI regularly in their organizations, and 95% report measurable improvements to IT service KPIs. DuPage County reduced resolution time by 95% and achieved a 99.6% CSAT after modernizing its IT desk with Zendesk. With Zendesk + AI, GitHub reduced asset-related resolution time by 15% and improved company-wide CSAT to 95%. Click below to explore how AI and automation simplify IT service...

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Owning the Channel, Owning the Customer: How to Helps Brands Build Lasting Customer Experience (CX)

As we at DEMETER continue to empower our clients in transforming their Customer Experience (CX) journey, one truth becomes clearer with every project we implement: You cannot deliver great customer experience without owning your customer channels and customer data. This is the foundation for every successful CX transformation — and the reason so many brands struggle to convert “awareness” into “loyalty.” The Common Problem: Relying Too Much on Marketplace Channels Many retail brands we work with invest heavily in marketplace advertising and third-party platforms. They boost visibility but often lack control over their customer data. At the end of...

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Who Is Zendesk For? A Complete Guide for CX Leaders Who Aim Higher

In today’s hyperconnected world, Customer Experience (CX) has become the key differentiator between brands that lead and those that lag. For CX leaders and customer service directors, the goal is clear: “Deliver seamless, personalized, and data-driven customer experiences across every channel.” And that’s exactly where Zendesk comes in. Learn more about Zendesk Zendesk Is for Visionary CX Leaders — Not Just for Support Teams Zendesk isn’t just a helpdesk system. It’s a complete customer experience platform built for businesses that want to: Integrate all customer service channels (email, chat, social, voice, WhatsApp, LINE, etc.) Unify customer data for better...

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How to Send Outbound Messages from Zendesk After a Ticket is Closed — and Keep Every Team in One Conversation

If your business is using Zendesk to manage customer service, you might have already faced a common challenge: Once a ticket is marked “Closed”, your team cannot send outbound messages to customers within the same conversation thread.This limitation often creates problems for marketing, logistics, and even post-sale support teams who still need to communicate with customers after an issue is resolved. The Problem with Zendesk’s Closed Ticket Limitation Zendesk is designed around the idea that once a ticket is closed, the issue is complete. However, in reality, customer interaction doesn’t always end there. Marketing teams might want to send...

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Our Experience in Zendesk Implementation — How DEMETER Solves the Outbound Messaging Challenge

At DEMETER ICT, we’ve worked with many clients across Asia who use Zendesk as their primary customer service platform. Zendesk is a world-class system for managing customer inquiries and support tickets. However, after years of implementation experience, we’ve discovered one recurring limitation that affects many organizations: Zendesk is not built to fully support outbound messaging and cross-department engagement on the same customer channels. Pain Points We Found 1. Marketing Teams Can’t Engage Customers via the Same Channels Marketing teams often wish to send promotional or follow-up messages through the same channels their customer service team uses (e.g., LINE, WhatsApp,...

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Elevate Your Zendesk Experience with Sunshine Conversations — Powered by DEMETER ICT

In today’s fast-paced digital world, customers expect convenience, personalization, and consistency — no matter which channel they use. Businesses that truly understand their customers know one thing: a seamless omnichannel experience is no longer optional; it’s essential. At DEMETER ICT, one of the most experienced Zendesk Partners in Sunshine Conversations, we help businesses transform how they connect, engage, and delight customers — all within a unified Zendesk ecosystem. The Real Challenge: Disconnected Channels, Disjointed Experiences Many businesses still handle customer engagement through separate channels — for example: Sales team using one WhatsApp number Marketing using another Customer service using...

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Elevate Your Mobile Customer Experience with Zendesk Messaging SDK Integration

Transform In-App Support into a Seamless Experience In today’s mobile-first world, customers expect instant, frictionless, and personalized service—without leaving the app they’re using. That’s exactly what the Zendesk Messaging SDK delivers. By embedding Zendesk’s native messaging capabilities directly into your iOS or Android app, your brand can offer a smooth, real-time support experience that feels completely native to your own interface—no clunky browser redirects, no waiting screens, just effortless communication. At DEMETER ICT, we specialize in Zendesk implementation and SDK integration. Our technical expertise helps leading brands transform their mobile apps into intelligent, branded, and conversational customer-service touchpoints. Why...

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Summary of Key Points from the Online Seminar:Winning Through Brand.com and E-commerce Platforms

Recently, DEMETER ICT, in collaboration with Shopify, hosted an online seminar titled “Winning with Brand.com & Marketplaces,” which can be translated into Chinese as “以品牌官网与电商平台制胜市场.” Shopify is a leading global e-commerce website platform, currently serving over 4.6 million online stores across 175 countries. Many world-renowned brands such as CHANEL, Nike, and Nestlé trust Shopify as the core technology platform for their e-commerce operations. The online seminar featured two keynote speakers: Dr. Varanyu Suchivoraphanpong, Founder and CEO of DEMETER ICT Soojin Jeong, Senior Partnership Manager at Shopify Together, the speakers shared insights and practical experiences on the trends and strategies...

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Zendesk AI – Intelligent Service Agents: Bringing Customer Experience into the Smart Era

In today’s world, where artificial intelligence is transforming every industry, Customer Experience (CX) has become the core battlefield of business competition. Customers no longer settle for passive responses — they expect instant, accurate, and empathetic service. To meet these expectations, companies need more than a traditional support system; they need an intelligent engine that can understand, learn, and respond — the Zendesk AI Intelligent Service Agent (AI Agents). As Zendesk’s Premier Partner in the Asia-Pacific region, DEMETER ICT helps organizations successfully implement Zendesk’s AI capabilities — improving efficiency, reducing costs, and boosting customer satisfaction — all without overhauling their...

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