Southeast Asia’s e-commerce hit US$128B in 2024 — Shopee still leads, Lazada turns profitable, and TikTok Shop is rewriting the rules of retail. 2025 is the year where content meets commerce — and brands that master all three platforms will win the region. TL;DR In 2024, Southeast Asia’s e-commerce market continued its strong growth trajectory, reaching a total GMV of US$128.4 billion (+12% year-on-year). Shopee, TikTok Shop, and Lazada remained the top three dominant players, collectively accounting for over 84% of the regional market share. Shopee retained its leadership position with 52% share, TikTok Shop recorded the fastest growth...
Continue readingCXBOX HUB optimizes Customer Engagement and provides all-in-one cost reduction on Zendesk
One of the most important strategies that every organization should focus on is Customer Experience (CX).According to Zendesk’s CX Trends 2025 report, 60% of customers will purchase from brands that deliver great experiences, while 73% of customers will switch to competitors after just one bad experience. Creating a great customer experience (CX) is therefore a key strategy for customer retention and for acquiring new customers to ensure sustainable revenue growth. One effective way to build excellent CX is through comprehensive customer engagement — maintaining meaningful interactions with customers across all touchpoints. Zendesk — The Leading Customer Experience Platform Zendesk...
Continue readingWhy Digital Sales Matter: Driving Growth with Zendesk’s Smarter Tools
In today’s tech-savvy world, digital sales have become essential to business success. As customers rely more on digital channels for information and purchases, adapting to these changes isn’t just smart—it’s necessary. But what are digital sales, and why are they so important for modern businesses? Let’s break it down. What Digital Sales Are All About Digital sales involve using online tools, platforms, and data to connect with customers, nurture leads, and close deals. Unlike traditional sales methods, digital sales tap into online channels like social media, email, live chat, and e-commerce platforms. This approach is often more data-driven, enabling...
Continue readingCracking the Code of Customer Behavior: Smarter Engagement with Zendesk
Businesses in the fast-paced digital world must recognize that understanding customer behavior is now a fundamental requirement. It’s the cornerstone of delivering standout customer experiences and building lasting relationships. From the way customers browse online to how they interact with your brand, every action holds valuable insights. With tools like Zendesk, businesses can turn this understanding into actionable strategies that truly resonate with their customers. What Is Customer Behavior? At its heart, customer behavior is all about how people make decisions while interacting with products and services. It includes buying habits, brand preferences, and even the ways customers voice...
Continue readingAI Meets CX: Building Smarter, More Agile Teams with Zendesk
Customer experience (CX) has become a critical factor in the success of modern businesses. To keep pace with rising customer expectations, companies are turning to advanced technologies like artificial intelligence (AI). But AI isn’t just a tool for automation; it’s revolutionizing the way customer support agents work and reshaping CX teams to deliver better service and deeper customer satisfaction. The Role of AI in Modern CX AI has moved beyond being a buzzword to become an essential part of how businesses operate. For customer service, platforms like Zendesk are leveraging AI to provide agents with real-time insights, intelligent workflows,...
Continue readingAI-Powered Retail: Delivering Smarter, Seamless Customer Experiences
The retail industry is undergoing a significant transformation, and at the heart of this shift is artificial intelligence (AI). With its ability to analyze data, predict trends, and automate processes, AI is helping retailers not only meet customer expectations but also set new standards for customer experience (CX). Let’s explore how AI is revolutionizing the retail landscape and how Zendesk can support businesses in this evolution. How AI is Changing Retail AI has become an essential tool in the retail sector, enabling businesses to deliver smarter, more meaningful interactions. Here’s a closer look at its impact: 1. Personalized Shopping...
Continue readingCXBOX COMMERCE: Enhancing Customer Satisfaction and Driving Repeat Purchases with Zendesk
Zendesk has consistently been ranked as a global leader in customer service systems, serving over 180,000 organizations worldwide across industries such as e-commerce, retail, logistics, services, and technology. Its market position as a platform for customer experience (CX) is well-established, offering integrated customer service functionalities. One of Zendesk’s key strengths lies in its ability to connect multiple communication channels—such as LINE, Facebook, WhatsApp, WeChat, and Instagram—to other systems like sales and marketing. This allows non-customer service teams to interact with customers seamlessly within a single channel. Additionally, Zendesk facilitates connections with e-marketplaces like Shopee and Lazada through API integration,...
Continue readingEnhancing Customer Experience with Zendesk and CXBOX Hub
In today’s highly competitive landscape, customer experience (CX) is more important than ever. As businesses strive to meet customer expectations, Zendesk has emerged as a global leader in customer service software, serving over 180,000 customers worldwide. Recognized as a leader in Gartner’s Magic Quadrant for CX, Zendesk stands out for its robust capabilities, particularly its social messaging features, which enable brands to effectively engage with customers across various messaging channels. Expanding Beyond Customer Service Teams While customer service teams are often the primary users of messaging channels, the reality is that customer engagement extends beyond these teams. Marketing, sales,...
Continue readingWhy Personalization is the Future of CX—and How AI Makes It Happen
Today’s customers expect more than just good service—they want experiences that feel tailored specifically to them. Whether it’s a perfectly timed product recommendation or proactive problem-solving, personalization has become the cornerstone of great customer service. It’s what sets businesses apart in a crowded, competitive market. But delivering personalized experiences at scale is no small feat. As businesses grow, managing and meeting individual customer expectations can become overwhelming. This is where artificial intelligence (AI) and data analysis step in, enabling businesses to unlock valuable insights, anticipate customer needs, and create truly tailored interactions. With tools like Zendesk, providing personalized service...
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