Recently, DEMETER ICT, in collaboration with Shopify, hosted an online seminar titled “Winning with Brand.com & Marketplaces,” which can be translated into Chinese as “以品牌官网与电商平台制胜市场.” Shopify is a leading global e-commerce website platform, currently serving over 4.6 million online stores across 175 countries. Many world-renowned brands such as CHANEL, Nike, and Nestlé trust Shopify as the core technology platform for their e-commerce operations. The online seminar featured two keynote speakers: Dr. Varanyu Suchivoraphanpong, Founder and CEO of DEMETER ICT Soojin Jeong, Senior Partnership Manager at Shopify Together, the speakers shared insights and practical experiences on the trends and strategies...
Continue readingZendesk AI – Intelligent Service Agents: Bringing Customer Experience into the Smart Era
In today’s world, where artificial intelligence is transforming every industry, Customer Experience (CX) has become the core battlefield of business competition. Customers no longer settle for passive responses — they expect instant, accurate, and empathetic service. To meet these expectations, companies need more than a traditional support system; they need an intelligent engine that can understand, learn, and respond — the Zendesk AI Intelligent Service Agent (AI Agents). As Zendesk’s Premier Partner in the Asia-Pacific region, DEMETER ICT helps organizations successfully implement Zendesk’s AI capabilities — improving efficiency, reducing costs, and boosting customer satisfaction — all without overhauling their...
Continue readingShopee vs Lazada vs TikTok Shop: Who’s Winning in Southeast Asia?
Southeast Asia’s e-commerce hit US$128B in 2024 — Shopee still leads, Lazada turns profitable, and TikTok Shop is rewriting the rules of retail. 2025 is the year where content meets commerce — and brands that master all three platforms will win the region. TL;DR In 2024, Southeast Asia’s e-commerce market continued its strong growth trajectory, reaching a total GMV of US$128.4 billion (+12% year-on-year). Shopee, TikTok Shop, and Lazada remained the top three dominant players, collectively accounting for over 84% of the regional market share. Shopee retained its leadership position with 52% share, TikTok Shop recorded the fastest growth...
Continue readingZendesk AI Agent Advanced Review 2025: Features, Pros, and Limitations
What is Zendesk AI Agent Advanced Zendesk offers a tiered approach to its AI bot/automation capabilities for customer service. The basic level is called AI Agents – Essential (or simply “AI agents”) and is included (or bundled) with many of its plans. The “Advanced” add‐on — Zendesk AI Agent Advanced — is the higher‐tier version which unlocks significantly more capabilities. In short: It’s the automation layer and “bot” portion of the support stack — the part that interacts with your customers (via chat, email, messaging), tries to resolve queries, deflect tickets, and only escalates to human agents when needed....
Continue readingCXBOX HUB optimizes Customer Engagement and provides all-in-one cost reduction on Zendesk
One of the most important strategies that every organization should focus on is Customer Experience (CX).According to Zendesk’s CX Trends 2025 report, 60% of customers will purchase from brands that deliver great experiences, while 73% of customers will switch to competitors after just one bad experience. Creating a great customer experience (CX) is therefore a key strategy for customer retention and for acquiring new customers to ensure sustainable revenue growth. One effective way to build excellent CX is through comprehensive customer engagement — maintaining meaningful interactions with customers across all touchpoints. Zendesk — The Leading Customer Experience Platform Zendesk...
Continue readingWhy Digital Sales Matter: Driving Growth with Zendesk’s Smarter Tools
In today’s tech-savvy world, digital sales have become essential to business success. As customers rely more on digital channels for information and purchases, adapting to these changes isn’t just smart—it’s necessary. But what are digital sales, and why are they so important for modern businesses? Let’s break it down. What Digital Sales Are All About Digital sales involve using online tools, platforms, and data to connect with customers, nurture leads, and close deals. Unlike traditional sales methods, digital sales tap into online channels like social media, email, live chat, and e-commerce platforms. This approach is often more data-driven, enabling...
Continue readingFrom Clicks to Bricks: How Zendesk Powers Omnichannel Retail
The shopping landscape is changing fast. Today’s customers want their experience to be smooth, connected, and flexible—no matter how they choose to interact with a brand. This is where omnichannel retail comes in, bridging the gap between online and offline channels to create a seamless shopping journey. In this article, we’ll dive into the essentials of omnichannel retail, check out some practical examples, and look at current trends. Plus, we’ll explore how Zendesk can support brands in building an effective omnichannel strategy. What is Omnichannel Retail? Omnichannel retail is all about creating a unified customer experience across every touchpoint....
Continue readingProactive Support Made Easy: How CS Ops Revolutionizes Customer Service
Customer service today is more than just answering questions—it’s about creating experiences that set businesses apart in a crowded market. With expectations higher than ever, businesses need to rethink how they deliver support. That’s where customer success operations (CS Ops) comes in. It’s the engine that drives efficient processes, equips teams with the right tools, and ensures customers achieve their goals. Let’s dive into what CS Ops is, why it’s important, and how Zendesk can help businesses use it to deliver outstanding service. What is Customer Success Operations? At its core, customer success operation is about making the customer...
Continue readingCracking the Code of Customer Behavior: Smarter Engagement with Zendesk
Businesses in the fast-paced digital world must recognize that understanding customer behavior is now a fundamental requirement. It’s the cornerstone of delivering standout customer experiences and building lasting relationships. From the way customers browse online to how they interact with your brand, every action holds valuable insights. With tools like Zendesk, businesses can turn this understanding into actionable strategies that truly resonate with their customers. What Is Customer Behavior? At its heart, customer behavior is all about how people make decisions while interacting with products and services. It includes buying habits, brand preferences, and even the ways customers voice...
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