3 ways to improve your self-service

Self-service is a recent trend in the customer service nation. A majority of customers would rather figure things out on their own than reach out to a customer service representative. Because of this, companies are expanding their online self-service capabilities, in order to deliver the support experience that customers demand. Better availability of online self-service allows agent’s to use their time more efficiently, as they can spend more time where it’s truly needed. Online service can be described as a win-win situation. Customers experience less friction, and companies curb costs by deflecting agent-assisted interactions. Here are three ways you...

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How customers benefit from Zendesk Guide

Up to 73% of consumers say that they want the ability to solve issues on their own, which is why companies do their best to provide a customer experience that is tailored to self-service. Even so, there are surprisingly many businesses who admit that implementing self-service isn’t a top priority, or it’s something they just can’t get around to do. Companies who use Zendesk Guide for their self-service needs have reported benefits such as reduced operational cost, improved agent productivity, and increased customer satisfaction. For a better look into the benefits of self-service, here are three customer stories that...

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What you should know about omnichannel customer service

New or smaller businesses often face a puzzle when thinking about channel selection. The number of communication channels available can feel overwhelming. The most obvious choice might be to choose one, maybe two, channels and handle all customer contacts through them. Unfortunately nowadays it’s not longer enough. Customers require businesses to provide a seamless experience as they move between channels and interact with your brand in-store, on your website, mobile app or with your call center. Customers expect a seamless and consistent approach across all those channels. They are becoming more comfortable interacting with companies across a growing number of...

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5 Business goals that benefit from live chat

  Offering customers live chat will often require some balancing. Different stakeholders will have different views as to where it offers the best value. Support might want to keep it focused on the customer experience, while sales might see it as a tool for increasing conversions. Ultimately it’s up to the support manager to determine how live chat would be best used to support the company’s goals. This capability for instantaneous communication can have a fast and significant effect on your business goals. This is why it’s crucial that your live chat goals align with your business objectives. Here...

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Becoming customer service leader

Nowadays customer service softwares, like Zendesk, collect more and more data on customers and also customer service agents. But what you should do all of this data? You can’t just to quantify and measure your efforts – you must do something worthwhile with the data and always be thinking about how to make the most out of your data. Zendesk recently organized “Raising the Bar” webinar where Cyrus Dorosti, Support Director at Optimizely, had a great quote: “It’s not about which metric you use, but how you use it.” This is especially true in customer service. There are lots...

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Why Zendesk?

If you have customers, you need Zendesk. Over 300 million people around the world receive support from Zendesk-powered customer service departments and help desks. Even though average industry ratings for customer service are low,  Zendesk customers experience positive ratings for over 86% of their interactions. This is the Zendesk difference. Zendesk is not just another help desk tool. It is the easiest and fastest way for creating great customer service. This unique way of customer service comes down to three things, product, people and practice. Simply put, Zendesk offers  industry-leading products, great people and the best practices for improving...

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How artificial intelligence will improve your ticketing system

There is a lot of talk about how artificial intelligence is going to come and change customer service, but how exactly will it help you to handle more tickets in less time, and make your ticketing system more productive.  Effective AI ticketing system translates routine tasks into efficient communication. Customer service agents will commonly receive insignificant customer inquiries such as cancellations. Agents get bogged down by low-level routine tasks, so they could benefit from an AI-powered ticketing system that can quickly point customers towards the answer they’re looking for. For example, as the ticket comes in, the ticketing system...

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4 benefits of using cloud-based help desk software

Zendesk offers a cloud-based help desk solution. What does that mean and what benefits it offers to your business. In this article, we will go through what are the 4 major benefits of using a cloud-based software. Flexibility and scalability Cloud-based help desk services, like Zendesk, are ideal for businesses with growing demands. The cloud offers businesses more flexibility versus hosting on a local server. For example if your needs increase it’s very easy to scale up your cloud capacity, there’s no need to invest in server capacity and software licenses. Likewise, if you need to scale down again,...

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5 best practices for designing a knowledge base

As of late, customers are expressing their strong, independent selves by helping themselves and solving problems on their own. In fact, 90% of consumers expect a brand or organization to offer a self-service customer support portal for just this reason. However, simply offering a standard knowledge base portal isn’t enough—the design of your knowledge base affects your customers’ experience with your brand. If your knowledge base design is lackluster, it could make for a poor impression. When designing your knowledge base, it’s important to keep discoverability and simplicity top of mind. The best knowledge bases are intuitive, accessible, and simple. Read...

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