The New Way of CX
As a business owner, it is indeed important to pay attention to consumer behavior trends, since technology has an influence on how we live our lives.
However, consumers are looking for something essential and trustworthy. As a result, we are always upgrading and keeping up with the latest developments. So that companies may adapt to the ever-changing demands of their consumers.
So, today we have summarized 6 trends in creating CX (Customer Experience) that are suitable for consumer behavior for 2022 by Dr. Warunyu Suchiworaphanpong, CEO of Demeter ICT Company.
What are the 6 Consumer Behavior CX Creation Trends for 2022?
1. Create a perfect balance between people and automation since deploying AI in the workplace, such as AI Chatbots, would greatly reduce the load of service jobs. However, if the human-AI balance is poor or improper, it might be a double-edged sword that destroys the CX client’s experience.
2. Customers expect a personalized experience this means that we need to know who they are? What is it that they require? What did they purchase from us? How many times have they been in touch with us? As a consequence, consumers don’t have to repeat themselves in a confusing way, resulting in a better customer experience.
3. Create a feedback tool to ensure that consumers are heard which means, allowing clients to comment on our services on whether or not what they got from us was excellent or bad? Is there anything you’d want to change about it? So that firms may use client feedback to improve their business processes.
4. Develop Customer Service Communities for customers to exchange information between customers and businesses. That is why, companies like Apple, Google, or Zendesk, have communities where their customers can freely exchange information. Where It also helps build long-term Brand Loyalty.